"A pragmatic approach to business success"

Areas of expertise

Management Consulting

Business Analysis

  • Core activities
  • Business focus
  • Strengths & weaknesses
  • Opportunities & deadweight

Strategic Analysis

  • Market analysis
  • Business viability appraisal
  • Competition assessment
  • New market opportunities

Financial Analysis

  • Investment optimisation
  • Cost cutting
  • Profit maximisation
  • ROI

Exit Strategies

  • Business exit planning
  • Identification of suitors
  • Potential acquisition targets
  • Transition management

Business Growth

  • Business success strategies
  • Key personnel recruitment
  • Operational optimization
  • Performance improvement

Market Strategy

  • Local or national
  • International or global
  • Expanding, consolidating, contracting
  • Forecasting future markets

IT Consulting & Digital Marketing

E-Commerce Solutions

  • Shopify development
  • WordPress & WooCommerce
  • Online store optimization
  • Payment integration

Digital Marketing

  • Social media marketing
  • Facebook, YouTube, TikTok
  • Mailchimp, Brevo, Yodeck
  • Search engine optimization (SEO)
  • E-marketing strategies

Web & AI

  • Website design & development
  • AI business support
  • AI applications integration
  • Digital transformation

Software Development & Project Management

  • Software development
  • Project management
  • IT sales training
  • Technical implementation

International Growth

  • International sales and marketing
  • Customer care programs
  • Technical support systems
  • Global expansion strategies

Online Strategy

  • Physical and virtual
  • Virtual only
  • Online order processing
  • Full e-commerce

Corporate Image

Advertising

  • Branding/rebranding
  • Brand awareness
  • Product positioning
  • Tribal/community

Corporate Photography

  • Professional headshots
  • Office and facility photography
  • Product photography
  • Event photography

Image Generation

  • AI-powered image creation
  • Custom graphics and illustrations
  • Brand visual assets
  • Marketing imagery

Videography

  • Corporate video production
  • Promotional videos
  • Product demonstrations
  • Event coverage

The Phaedrus

Phaedrus - the Socratic dialectic - an objective cross-examination and honest opinion.

"staff, family, friends, employees won't always tell you what you need to know …"

We provide moral support, honest opinion and rigorous, philosophical inquiry to help you make better decisions.

Get In Touch

Let's start the conversation today ...

📍 Aberdeen, Scotland

lance.black@yahoo.com

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